eMarketer covers the global digital ecosystem: digital marketing, media and commerce.
It has a particular interest in understanding how consumers spend their time and money and how marketers communicate with them via digital channels.
eMarketer’s data and insights address how consumers spend time and money, and what marketers are doing to reach them in today’s digital world.
It answers any question about the digital marketplace quickly, with the most-trusted information available.
The service provides global coverage on:
• Advertising Budgets & Spending
• B2B Marketing
• Content Marketing
• Display Marketing
• Ecommerce & Retail
• Email Marketing
• Marketing Technology
• Media & Device Usage
• Mobile & Tablets
• Search Marketing
• Social Media
Authorised Users may
Authorised Users may not
Access by IP-address in the university network.
Remote access is permitted for Authorized Users using University of Turku's utu-username.